Showing posts with label media. Show all posts
Showing posts with label media. Show all posts

Monday, April 9, 2012

Demystifying Shari'ah


The conference held at the Islamic Center of New England in Sharon, on Saturday, March 31, was appropriately named as "Demystifying Shari'ah" - a word not many were familiar with until a few years ago, a concept so charged today that it fiercely divides communities and send chills down spines.
The aim of the conference was to educate the audience in a spirit similar to what President John F. Kennedy had famously said, "…a nation that is afraid to let its people judge the truth and falsehood in an open market is a nation that is afraid of its people."
The full-day long program ended with dinner as per tradition of the Islamic Center of New England – some of my friends find the spicy food served at the ICNE reason enough to attend any event there, so I was hoping that combined with the topic's popularity (or notoriety?) would draw a big crowd. I am thankful to those who came, though I did not see many unfamiliar faces and felt an opportunity for sharing concerns and seeking answers seemed lost. I assumed many were either held up by prior commitments or by the inability to overcome their fears – or perhaps, simply, the advertising efforts needed more work!
Read full article at  Sharon Patch

Wednesday, October 19, 2011

A Legacy of Hate

Op-Ed

It is time to heal ourselves now

A children’s coloring book recently published by Big Coloring Books, Inc., in St. Louis, titled,We shall never Forget - The Kids Book of Freedom has sparked much controversy of late. It claims to be a tribute to the victims of 9/11, but many are questioning its deeper agenda.
Responding to criticism, Wayne Bell, the publisher of the book, has denied it advocates anti-Muslim sentiment. He was quoted on Abc News as saying, “This book under no way… zero, zero… no way… mentions Islam or Muslims…it does not mention Islam in generalities...” He claims the book was “created with honesty, integrity, reverence, respect and does not shy away from the truth.” However, a cursory glance through the book makes one pause to consider the implications of the message it appears to advocate – albeit unintentionally, if we are to honor Wayne Bell’s words.
To begin with, the phrase ‘radical Islamic Muslim extremists’ appears ten times through the course of its 36 pages, and in one section the book claims: “These attacks will change the way America deals with and views the Islamic and Muslim people around the world…”, connecting all Muslims living in countries around the world to 9/11, and making no attempt to distinguish between the small minority engaged in promoting violence and the majority of peaceful Muslims worldwide. It might be true to say that the attacks have influenced the American foreign policy towards Muslim countries since 9/11, but the last decade has also brought to us the sad reality of how America has changed the way it deals with its own Muslim citizens, where despite assurances otherwise embedding of FBI informans pretending to be Muslim converts inside mosques are now old stories. This has been widely criticized as a counter-productive measure since it appears to treat all Muslims as part of the problem.
 On a more personal level, Americans now view their fellow countrymen with suspicion and hatred. This has alienated huge sections of the society and pitted communities against each other which should have been working to buid relationships. Similarly, institutions that should be working in collaboration with each other to defeat violent extremism end up being in collision due to lack of trust. This situation has undermined the strength of the American society and created fissures in the beautiful mosaic of ethnicities, cultures and Faiths that America has always been proud to host.
The book also makes other observations that appear to be unfounded and based on conjecture, for example, “Children, the truth is, these terrorist acts were done by freedom-hating radical Islamic Muslim extremists. These crazy people hate the American way of life because we are FREE and our society is FREE.” The simple fact of the matter is that 9/11 and later acts were not carried out by individuals who hated the American way of life, but by individuals who have used their religion as an excuse to further their personal agenda. Terrorism is all about power and control, and terrorists of all affiliations use excuses to further their agenda, and gather support from the like-minded. A simple question we can all ask ourselves is, if the supremacy of Islam is the main motivation for these self-proclaimed defenders of faith, why do they continue to kill innocent Muslim men, women and children in staggering numbers in Muslim countries?  No one can refute the fact that the 9/11 bombing was carried out by individuals who were Muslim. We know they were Muslims because they believed themselves to be, and we have to accept how a person wants to define himself,  but why are we failing to make a clear distinction between them and the mainstream Muslims?
Perhaps the American nation needs to pause for a moment and try to make sense of the cacophony of messages it receives from multiple sources, each with its own agenda, and reflect not only on the immediate impact of the sad event of 9/11, but also the long term effects of the decisions they make today that will shape the lives of their future generations. The periodic resurfacing of hateful agendas may be the price of living in a free society, as a dear friend pointed out to me, but freedom also comes with responsibility – a responsibility for everyone, but more so for those who may not be on the receiving end of this campaign of hate but who believe in upholding justice and fairness for all. It is only when the silent majority stands up to deny anyone the opportunity to contribute to further disintegration of societal fabric that we will begin to heal.
The publisher’s claim, if we are to acknowledge as credible, that the book has already sold out of its first print run of 10,000 copies should be a cause of alarm for all of us. Can we hope that more parents will begin to make a conscious choice to not let anyone pass on a legacy of hate to their children? Can we, indeed, hope to leave a better world for our children based on tolerance and respectful engagement?
Let us say, “Enough!” and move on now. We owe our children a future full of hope, not regret. 

A version of this article was published in Sharon Patch as Divided, We Fall 

Wednesday, December 22, 2010

The Reality of Reality Shows

Feature

Television is an influential medium of entertainment reaching out to millions. It is, therefore, necessary to utilize its potential as a positive influence while serving that purpose.


The importance of entertainment as a central cultural phenomenon cannot be overlooked since it serves as an indicator of larger cultural trends. Media is considered to be one of the most influential entertainment tools effectively utilizing its many genres. It is interesting to note that while particular entertainment preferences guide our choices influenced by cultural conditioning, appeal of some entertainment genre transcends cultural barriers. Reality television is one such genre of entertainment that has claimed universal appeal in the global media.

Reality television is characterized by programming in which ordinary people are featured encountering dramatic or unusual situations, supposedly while performing actual everyday tasks. The genre is not new and has existed of long in the form of game shows, but in the last decade it has been expanded to include a variety of topics, including drama, talent hunt, search for love, adventurE, celebrity lifestyles, highlighting a cause, and crime etc. Reality television is not very ‘real’ in the sense that it employs sensationalism to attract viewership and boost ratings. Sometimes, reality shows are scripted but an illusion of reality is created through editing. Shows based on lives of showbiz celebrities are mostly popular because of the element of glamour.

In India, the more popular reality shows entice viewers with gossip masala. In some Indian reality shows, a heightened sense of sensational drama is achieved by having the participants behave in an exaggerated manner often considered scandalous and challenging to social etiquette. Some other reality shows are based on contests for the purpose of talent hunt, especially in music-related fields which has a huge market in India. To better understand the popularity of this genre in India, an introduction of some Indian reality show might be helpful.

Many Indian reality shows are inspired by shows from abroad, again highlighting the universal appeal of the topics explored. Big Brother inspired the production of the Indian version, Big Boss; Sach Ka Saamna from Moment Of Truth, and Indian Idol and Chotay Utaad – which features child singer and performers – from the UK Pop Idol and American Idol. Among music programmes, Indian Idol has served as a big platform for many budding singers. India’s Got Talent, is the Indian version of the ‘Got Talent’ series. The Great Indian Laughter Challenge, a competition of standup comedians, is a very successful comedy reality show on Indian television, inspired by the American programme, ‘Who’s Line is it, Anyway’? Another ‘hunt for love’ show MTVsplitvilla, is based on the concept of the American dating game show, The Bachelor, in which a rich bachelor finds the ultimate girl of his dreams by choosing from a group of girls through a process of grueling tests and elimination. Jhalak Dikhhla Jaa is the Indian version of BBC’s ‘Strictly Come Dancing’ and ABC’s ‘Dancing with the Stars’ and ‘So You Think You Can Dance’; Kaun Banega Crorepati’ is the Indian version of the UK game show ‘Who Wants to Be a Millionaire?’ This show combines the celebrity aspect of reality genre featuring the legendary star, Amitabh Bachhan. This is also the show on which the 2009 blockbuster film, ‘Slumdog Millionaire” was based, creating a unique and highly successful reality film. Another important reality show called Haath se Haath Mila, (Let’s Join Hands) is an influential show highlighting the importance of community service by creating awareness about HIV/AIDS in India and features celebrities from Bollywood. .

A quick glance on reality show format and their focus shows that their popularity stems from their perceived relation to our own dreams and aspirations. The common thread that runs through most reality shows is their popular appeal in terms of sharing achievements, heartbreak, joys and tears in a quest for success. While the talent-hunt shows provide a useful platform for showcasing unexplored talent and to give opportunities, their greater appeal also lies in the public’s own desire to see ordinary people change their destinies and achieve their dreams. In others, where contests strive to find their dream partner, heartbreak and high drama entails through much of the series. However, the concept of making the contestants go through sometimes humiliating experiences to avoid elimination teaches values that the society does not approve of at large. At the same time, the viewers and men in these Indian reality shows have a fun time at the expense of the participants, while the girls end up demeaning themselves through catfights and obscenity. Feminists have been up in arms against reality shows that show women as sex objects, to no avail.

Another trend in the West which is still under consideration in India, is the reality show production of political figures as stars. Sarah Palin's Alaska has faced strong criticism in the US media, and a Time Magazine report questioned the motive of the show as being “the world's most expensive political ad” at $1 million for each episode, produced free of charge. In India, though no reality show has been made exclusively for a politician as yet, people with political links have occasionally appeared on such shows; Sanjay Nirupam was a participant in Bigg Boss, and Rahul Mahajan has featured in several reality shows.

Another important aspect of reality show production is its strong marketing value. Since people tend to identify and relate with participants of reality shows on some level, there is a greater chance of being influenced by their preferences. Sometimes reality shows feature use of popular brands to boost their own profits. These brands pay high rates for advertisement. This is known as product placement. It is a form of advertisement where branded goods are casually placed in the story line. An advertisement is accepted as having a great impact on minors too, whether it is the decision of purchasing toys or imitating their favorite character’s actions. That makes it a big responsibility for the marketing agencies. The negative influence of smoking by lead actors in the past is known to have influenced minors and adults alike.

In the US, an example of embedded marketing includes ‘Extreme Makeover’, which promotes sponsors like Sears and Ford. The designers of the programme executing the makeovers are often shown shopping at Sears and fitting Kenmore appliances in the homes undergoing makeovers. The Indian show Haath se Haath Mila also uses placement ads to promote its message. Film clips of the stars supporting the cause and appearing on the show are used as embedded marketing tools to draw viewership and enhance profits. A few examples of product placement in Indian movies include Coke in Taal, Maruti Swift in Bunty Aur Babli and Calvin Klein in Salaam Namaste.

Most reality shows focus on profits and don’t mind promoting negative messages to boost their viewership.  It is important to realize that reality television is an indispensible and influential tool of entertainment today. Instead of providing meaningless or detrimental entertainment, we can utilize its potential as a positive influence on the viewership alongside its real purpose.

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PUBLISHED: SouthAsia Magazine, Jan 2011.

Sunday, September 12, 2010

Thursday, July 22, 2010

Tools for Progress

FEATURE
The development of new and innovative forms of media over the years has served its purpose not only as a means of communication for social networking but also as a vital tool for development purposes.

Social interaction and communication are integral to human development. It is no surprise then that we depend to such a large extent on the growth of information and communication technologies (ICTs) for efficient management and running of organizations and for development of our communities.

The various ICTs we employ include print, electronic and, increasingly, the more advanced new-age media of internet. Print media has a long history among the media sources, and includes newspapers, magazines, books and brochures etc. Among the electronic media, radio and television remain the more popular forms while CDs and DVDs for entertainment and educational purposes have dominated the public sphere in the past couple of decades. However, the internet outshines every other media form due to speed, ease of access and the scope of its range. It provides unlimited opportunities for mass communication through modes such as email, blogs now exceeding 60 million, social networking sites like Facebook with almost 500 million users and 70 language translations, educational research websites like Questia with over 70,000 books and 2million articles, informational search engines like Google etc.

The South Asian countries, although still more reliant on traditional sources of information due to economic limitations, have nonetheless benefitted from introduction of the new-age mass communication technology in various fields. In the field of education, for example, print media was traditionally the dominant medium of educational instruction, while radio and television have played an important role in disseminating distant learning courses. However, by incorporating online tools to enhance learning capacity of recipients, providers are offering them a whole new realm of opportunity. In Pakistan, Allama Iqbal Open University (AIOU) established in 1974, and the more recently set up Virtual University (VU) now provide distant learning opportunities incorporating online education to supplement their existing communication technologies. Access to latest material online in comparison to the outdated and limited resources available in local libraries has enhanced the capacity of these universities.

The merits of online learning were acknowledged in a 2009 US Department of Education study which revealed that on the average, online students in the US outperformed those receiving face-to-face instruction. Manufacturers are thus offering attractive packages and products in PCs and green laptops. The reasons may be based on numerous factors. The flexibility offered by online courses in terms of time and space constraints, in addition to full-time access to diverse perspectives and experiences offered by teachers, experts, researchers and professionals present in different geographical locations enhances global awareness which is especially important in a world increasingly in need of mutual cooperation.

Another ICT tool, the mobile phone, which ushered in a whole new the era of possibilities of instant communication in the sixties, has also proven to be a useful mass literacy agent in developing countries, while simultaneously offering quick economic rewards in the form of new job markets. Due to its simple usage and instant connectivity, and unlike the need for training in computer literacy, its advantage lies in its fairly easy functionality; as are mobile phone towers easier to install and cost effective than landlines. Pakistan leads South Asia with a mobile phone penetration of 59.60 % (PTA, 2010), Bangladesh at 34% (BTRC 2010) Nepal has15% penetration and India 49.60% (TRAI, 2010). A Group Speciale Mobile Association (GSMA) 2007 study estimated that the mobile industry created 220,000 jobs in Pakistan. In 2006, 54% of the total direct foreign investment in the country was also done by mobile operators (PTA).

Mobile phones are helping countries work towards achieving MDGs for education. Significant sections of South Asian countries are illiterate. According to the CIA’s The World Factbook, 2/3rds of the world’s illiterates are concentrated in just eight countries including India, Bangladesh and Pakistan, and 2/3rds of all illiterate adults are women. Sms-based literacy programs in India, Pakistan and Bangladesh are being implemented to empower the marginalized, especially women. The Mobilink CEO Rashid Khan recognizing the potential of this tool had rightly observed at the inception of one successful project conducted in collaboration with UNESCO, ‘"The cell phone holds the key to social development by its very nature and we want to make sure that women are part of this revolution".

In addition to education, use of mobile phones has helped improve incomes of financially marginalized small-scale service providers in diverse fields. For agricultural economies like Pakistan, India and Bangladesh, the mobile phones have brought about a revolution in the lives of farmers as updated and timely access to market information through mobile phones is helping them make informed choices and hence, sound investments.

Mobile phones are also playing an increasingly important role in addressing healthcare needs of rural populations of developing countries. As observed by the World health Organization: “Information and communication technologies enable people in remote areas to have access to services and expertise otherwise unavailable to them, especially in countries with uneven distribution or chronic shortages of physicians, nurses and health technicians or where access to facilities and expert advice requires travel over long distances,”. Unfortunately, while almost 80% of physicians in these countries live and work in urban areas, the majority population lives in rural areas. A 2009 Senza Fili Consulting White paper details among other projects, the use of latest communication technologies to carry out training for healthcare workers; a trial project, called The Cisco Project, in Pakistan which combines satellite and WiMAX connectivity to provide cancer screening to rural patients; a trial in India in which Cisco and Intel used wireless connectivity to send e‐learning classes to students’ laptops, and Healthline service like the Bangladeshi telemedicine service set up by TRLA Ltd. and GrameenPhone which provides basic medical advice to patients in remote areas at negligible cost. Another estimated 10 million people have made use of GSMA’s Healthline Hotline in SouthAsia.

As a means for social change, the use of ICTs has revolutionized communication. The media is supporting people in South Asian countries plagued with massive corruption and inept governance to reinforce responsibility and transparency. In Pakistan the Lawyers Movement in 2008 was run with the help of the ICTs offering 24-hour live coverage and helped citizens mobilize support. The recent Iran election is another such example. In conflict struck regions, ordinary people have taken upon themselves to report violations of international law and to create awareness about their human rights concerns.

Social media has also brought a fundamental shift in the way we communicate in our everyday lives. Social networking sites have brought people closer by encouraging them to share perspectives on global issues. They have however, also caused rifts with clashing concepts of freedom of speech, yet opening up of dialogue between diverse nations and cultures is certainly a welcome move. However, the overexposure or intrusiveness of these social networking sites is also an element of concern for many, increasingly associated with growing crime and stress, especially among the younger, more impressionable age group.

All said, however, embracing technology is the key to development. As with any experience, responsible application is the key. The positive effect of technology on the lives of rural and urban populations in developing countries is enormous, especially where social inequality issues have been addressed. Technology alone is no guarantee of change, but can be an important part of the solution.

SouthAsia , July 2010.